Eric Freese is a veteran of publishing production optimization.  From the early days of SGML he has worked in roles as varied as consultant, software developer, content architect and semantic web technologist in industries including defense, technical publishing, commercial software and legal publishing.  In his role as Director/Solutions Architect, Eric helps Aptara customers efficiently transition to cost-saving digital publishing models that simultaneously support eBook and other electronic delivery platforms, as well as traditional print production.