Robin Neidorf is the General Manager for Free Pint Limited, a UK-based publisher of sites and resources for the business information industry. She manages a product line that reaches over 100,000 information professionals each month and is responsible for strategic planning, product development, relationship management, research and communications. Prior to joining FreePint, Robin worked for 10 years as a consultant for a wide range of organizations in the for-profit and non-profit sector. She has developed online communities, publications and distance learning modules for a range of business purposes. She is the author of Teach Beyond Your Reach: An instructor's guide to developing and running successful distance learning classes, workshops, training sessions and more (Cyber Age, 2006) and the co-author of E-Merchant: Retail Strategies for e-Commerce (Addison-Wesley, 2001).