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Continental Breakfast
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7:45 am
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8:30 am
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New Content Technologies and Models: Who’s Making Money?
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8:30 am
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10:00 am
Gary Halliwell, President, ZoomInfoRoss Mayfield, Chairman, President and Co-founder, SocialtextJeff Massa, President & CEO, YellowBrixR.J. Pittman, CEO, President, and Co-Founder, Groxis
Can you make a business (model) out of a technology?
RSS, blogs, wikis, niche publishing, contextual linking,
desktop search, visualization—there’s
no shortage of new technologies and ways to create,
publish, and distribute content. Some are “off
the grid,” individualized ventures, and others
have broken away from the traditional content value
chain. Are any of these new schemes driven by profit
motives? Are any making money? Hear from several businesses
which are applying new technologies in such a way
that they leverage technology to create content or
add value—and make money. Listen and learn from
the hopes and dreams and strategies for success as
expressed by these new content industry innovators.
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Snack & Coffee Break
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10:00 am
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10:30 am
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Round-Table Discussions
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10:30 am
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12:00 pm
Sponsored By: Mark Logic Corporation
You asked—for more small group discussions on
issues, trends, challenges, and hot topics that emerge
during the conference. Join your colleagues to explore
problems and issues of common concern at these real-time
communities of interest. The round-tables have become
an integral part of content at Camelback, and a superb
way of tapping into the knowledge and experience of
all the conference attendees. Come prepared to listen
and learn—and contribute.
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Attendee Luncheon
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12:00 pm
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1:30 pm
Continue your round-table discussions in smaller groups
over lunch, or join a lunch table on a different topic
to get a quick briefing on another discussion.
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Threats & Opportunities: Business Models & Strategies for Success
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1:30 pm
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3:00 pm
Moderator: Jeff Cutler, Chief Revenue Officer, Answers.comJoseph E. Kasputys, Chairman, President and CEO, Global Insight, Inc.Don Hawk, Co-Founder & President, TechTargetCorey Johnson, CEO, Valeo Intellectual PropertyDavid Mandelbrot, General Manager, Search Content, Yahoo!
Finding the right business
model has been the mantra of the content industry,
but while the debate continues, the real secret to
success and profitability may not be reinventing your
business model, but pursuing well-founded strategic
goals and objectives. In this high-powered panel,
top executives from major content-centric companies
share their critical thinking about business strategies
they are using to turn threats into opportunities
and challenges into profitability.
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You Came, You Heard, You Learned! A Conference Wrap-Up
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3:00 pm
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3:30 pm
Moderator: Joe Bremner, CEO, Kennedy Information, Inc.Richard T. Kaser, Vice President of Content, Information Today, Inc.Nikolai S. Kopelev, Manager, Vendor Relations, GlaxoSmithKlineMichelle Manafy, Editorial Director, Enterprise Group, Information Today, Inc. Chair, Buying & Selling eContent
What did you learn, what did you hear in the sessions
and around the conference? What do industry observers
and analysts have to say about what was discussed
at the conference? Get the “cliff notes”
from this thoughtful panel, and return to your office
with a firm grasp of where the industry is headed
and inspired with strategies for success in the coming
year.
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